Introworks – Medical Alley Association

Introworks

For the Record with Bob Freytag, President, Introworks

Bob Freytag is a founding partner of Introworks, a launching agency with more than 25 years of global product launch and branding experience. Bob oversees all critical operation of the company including sales, marketing, account service and finance. Freytag is heavily involved with developing strategic partnerships and new customer acquisition. Freytag has served on the […]

6 Essentials for MedTech and Healthcare Launches

Having partnered with MedTech and healthcare clients for over 30 years, we know how important new product launches are in this space. The stakes are high, and there’s enormous pressure to succeed At the same time, success isn’t easy to achieve: For instance you may be: Launching into a crowded, commoditized category Up against an […]

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