Medical Alley Academy Modules
The Medical Alley Startup Method (Module 1)
This complimentary module is an introduction to Medical Alley's online education program for budding medtech, health tech, and healthcare entrepreneurs. You'll learn about the Medical Alley Startup method, how the program works, and how to connect with members of the Medical Alley team.
Complimentary Module
Regulations + Reimbursement Roundup (Module 2)
Another essential piece of the Medical Alley Startup Method is learning about the many regulations you will face while building your health tech company. This module highlights information about FDA regulations and healthcare product reimbursement. You'll learn about medical device classes, coding, coverage, and payment concepts. You'll gain insights into your regulatory pathway and learn potential reimbursement options.
Paid Module
Linking the Problem, Solution, and Customer (Module 3)
This module covers the basics of product-market fit. You’ll learn how to conduct market research, analyze your data, and better understand your target customer. You’ll also learn about common obstacles to launching a health tech venture and the key questions to ask to validate if your idea can become a product, service, or business.
Paid Module
Financing Basics (Module 4)
Your business will need money to survive. In this module, you'll learn about common funding options for startups. You'll learn the basics of venture capital (VC), how to determine if your company is a good fit for it, and strategies for attracting investors. And you’ll hear from professionals in the VC community who will share tips for standing out in a crowd of startups seeking VC funds.
Paid Module
Nailing the Pitch (Module 5)
A well-delivered pitch can make people fall in love with your company and ultimately help you land funds to grow and thrive. In this module, you'll learn the last piece of Medical Alley’s Startup Method: How to nail the pitch. You'll learn strategies for pitching to various audiences, techniques for standing out from other startups vying for VC funds, and simple do's and don'ts to help you perfect your pitch and secure follow-up meetings.
Paid Module
By the end of this program, you will be able to:
About the Host: Kyle Rolfing
Kyle is a serial healthcare entrepreneur with particular experience in next-generation tools for employers to manage health benefits. Kyle was a founder at Definity Health (acquired by United Health for $300m in 2004), Redbrick Health (acquired by Marlin Equity Partners in 2018), and Bright Health (IPO 2021, NYSE:BHG).