The Lacek Group – Medical Alley Association

Engagement + Experience = Patient Loyalty in Health Systems

Tess MacGibbon, Director of Thought Leadership & Health Care, The Lacek Group The concept of loyalty in healthcare started popping up in niche publications around 2016 and soon gained traction in more mainstream healthcare media, including JAMA and Advisory Board. Most articles suggested looking at loyalty programs in direct-to-consumer industries as guideposts. Surprisingly, the idea […]

The Lacek Group Expands Healthcare Practice and Joins Medical Alley Association

[MINNEAPOLIS, May 7, 2020] – The Lacek Group, a Minneapolis-based national leader in loyalty and customer-engagement, announced today that it has joined the Medical Alley Association. The MAA supports and advances the global leadership of its healthcare industry members and their connectivity around the world. “Patient loyalty and engagement are critical to every healthcare offering […]

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